Hey there! We’re thrilled to share something pretty special with you – our “Certificate of Excellence.” It’s like a gold star for the best insurance agents in Malaysia who go above and beyond in looking after their customers. And the best part? It’s all about making sure you find someone you can trust to help you with your insurance needs.

What Makes Our Certificate of Excellence So Special?

Imagine finding someone who not only knows their stuff but also cares about making sure you’re happy and protected. That’s what our award is all about. Here’s how we pick the cream of the crop:

• They’re Legit: Only real-deal, licensed agents who are easy to find in our Agent Directory get in the running.
• People Love Them: These agents are top-notch, with customer ratings of 4.5 stars or more.
• They’re Talked About: With at least 5 glowing reviews in the last year, it’s clear they’re doing something right.

While some awards out there are all about how much an agent sells, our focus is different. We look at real feedback from folks like you. We don’t charge agents a penny for this recognition – if they’re the best, they earn it, fair and square.

How to Find the Best Insurance Agent Near You

Curious about who’s the best insurance agent near you? Our Certificate of Excellence is a great place to start. It’s a badge of honor for agents who are all about top service and making sure you’re well taken care of.

Dive into our Agent Directory to check out all the superstars who’ve earned this award. It’s an easy way to spot who’s leading the pack in providing fantastic service.

Good News About Insurance Agents in Malaysia

To keep you in the loop, we’ve also rounded up some of the latest news about insurance agents in Malaysia. Check out these links to see what’s new and exciting in the world of insurance:

• Customer Satisfaction Survey 2022:  A survey revealed positive growth in the customer satisfaction index of Malaysia’s general insurance industry, showing an improvement in customer satisfaction scores from 2018 to 2022​​.
• Consumer Education Programme: PIAM and Malaysia Takaful Association (MTA) launched a consumer education programme, #JomLevelUp, to enhance the motorist insurance/takaful experience through the adoption of digital solutions for a smoother claims process​​.

These stories give you a peek into why choosing the right agent makes all the difference.

Why Our Certificate of Excellence Matters

We’re all about celebrating those amazing agents who put their hearts into helping you. Our Certificate of Excellence isn’t just a pat on the back; it’s a signal to you that these folks are the real deal – caring, knowledgeable, and there for you when you need them.

Ready to find your best insurance agent? Start with our certified winners and feel confident you’re making a great choice.

2024 Best Insurance Agents in Malaysia

FWD Takaful Berhad (“FWD Takaful”) is offering Malaysian a way to earn extra money through an affiliate program. This is a simple way to earn some extra money on the side without much effort.

How to earn extra money through affiliate program?

An affiliate program, sometimes called associate program, is an arrangement in which the seller (FWD) is paying a small commission to another person who brought in the customer. You can also call it referral program. You recommend a product to a friend and when the friend buys the product the seller pays you a small commission.

Is being a FWD Affiliate for me?

You do not need to be an expert in insurance in order to participate and earn extra money. You are best suited if you have a large network of friends and family or a large following on social media. If you come across someone who is interested in insurance or family takaful you can recommend them to a specialist from FWD. The specialist is fully trained and licensed and will be able to provide the best recommendation to your friend. If your friend then decides to buy, you will be recognized as the person who made the connection and receive a commission from FWD Affiliate

How much does it cost?

There is no upfront cost that you have to pay. If you are interested you can sign-up for free.

How to get started to earn extra money?

Here are a few simple steps on how to become an FWD Affiliate:

1. Create an account and download the FWD Affiliate app to be tagged to one of our
   registered agents.
2. Share pre-generated content to your social media connections.

[Click here for IOS]

[Click here for Android]

Where can I get more information?

Read the official press release here in English or in BM

Are you searching for Malaysia’s best insurance agent or takaful agent near you? Then check out the 2019 award winner for the “Certificate of Excellence”.

Every year iBanding presents this prestigious award to agents who have proven to provide the best service to their customer. This year we are honoured to give the certificate to ten agents.

Are you an agent and would like to know how to qualify for the “Certificate of Excellence”? Learn more about Malaysia’s first award for the best agents. 

Are you looking for Life Insurance? Check out our independent Top 5 list of the Best Life Insurance in Malaysia.

ibanding.my is an education webpage that provides independent information about insurance. We research and collect reviews and ratings from actual Malaysian customers to help you find the Best insurance and takaful for you.

In 2019, Malaysia has over 14 Life Insurance and 11 Family Takaful companies that sell Life Insurance, and it is not easy to find which one is the best. Every year iBanding conducts an independent online survey with over 10,000 Malaysians to find the best companies that provide life insurance. ibanding.my’s study gives each company a rating from one to ve stars. This rating is similar to the quality level at hotels. A 5-star hotel provides better service than a 3-star hotel. A 5-star insurance company has proven to provide better service to its customer than a 1-star company.
In our 2019 survey, we have evaluated a total of 13 companies. The good news is that all evaluated companies have received a higher rating. But which Life Insurance Company is the Best?

Here is the complete 2019 list of the Top 5 Life Insurance Companies in Malaysia of 2019 that provide the best service to their customers.

How to buy the cheapest life insurance?

Top 5 Life Insurance Companies in 2019 for Malaysia (reverse order)

5. Great Eastern Life Insurance

4. Allianz Life Insurance

3. Prudential Assurance

Top 3 Car Takaful Companies in Malaysia

2. Hong Leong Assurance

1. Sun Life Malaysian Assurance

Malaysia’s Top 5 Life Insurance Companies of 2019

1. Sun Life Malaysia Assurance
2. Hong Leong Assurance
3. Prudential Assurance
4. Allianz Life Insurance
5. Great Eastern Life Insurance

Best Travel Insurance in Malaysia – 2019 Ultimate Guide

Every year iBanding recognizes the Best Insurance and Takaful Agents with the Certificate of Excellence.This year we will announce the Best Agents on May 9th in an Award Ceremony in Kuala Lumpur.

This certificate is the First in Malaysia that is solely based on customer reviews and rating. All insurance companies give out awards like Silver, Gold, Platinum to show how much the agent has sold in insurance. It shows how good the agent can sell, but not how satisfied the customer is and how good of a service the agent provides.

Malaysia has over 120,000 insurance and takaful agents who sell insurance and takaful products. This is a lot and can make it difficult to find the right agent. How do you find the right agent?

Check out iBanding’s Insurance Agent Directory to read rating and reviews from insurance/takaful agents. We show reviews and ratings that actual customers have left their agents.

Looking for the Best? In 2018, only 19 insurance/takaful agents received this unique and prestigious award. Check out last year’s winner by clicking on the link below.

If you want to learn more about the Certificate of Excellence for Malaysian Insurance/Takaful agents click here. 

Buying life insurance is an important financial planning decision and will positively affect your life and your family for many years, sometimes even a lifetime. It is important to get the advice from a professional insurance agent when you buy insurance because making the wrong decision can cost you a lot of money and grief. Besides, insurance is complex and buying insurance is not something that you are taught in school at young age or can take a course to learn, but is part of a financial planning process.

Buying life insurance is one of the big decisions that have a lasting effect on your life. Most life insurances are valid for at least 10 years and can last up until you are 100 years old, depending on the type of insurance you are purchasing. When you decide to make a commitment for that long, you want to make sure that you make the right decision.

How much time should you take to decide on an insurance that lasts for 10 years or more? We say you should take as much time as you need, definitely not one hour or one day. Do your own research and compare to know what is available in the market. Get professional advice from someone who really knows about insurance. That can be an insurance agent, takaful agent or financial adviser. A good agent or adviser will help you learn and understand what is important for you and will spend the right amount of time to help you make the best decision according to your needs.

Buying insurance is a long-term commitment. That means it is a long-term investment concerning your money. Therefore, you want to make sure you get the right protection based on what you really need. This is also the reason why not everyone can sell insurance. Only licensed insurance professionals are allowed to sell insurance under the regulations by Bank Negara Malaysia (BNM) to protect you from losing your money to insurance fraud.

To ensure licensed insurance professional stay educated and provide consistently good service to customers, Balance Score Card (BSC), an initiative under the Life Insurance and Family Takaful Framework was introduced by BNM early this year. It is to promote a competitive and innovative insurance and takaful industry. The Balance Score Card monitors the professional standard of insurance agents by making sure that their commission matches the quality of service and advice they provided. In summary, the initiative ensures that:

• Agents spend enough time with customers to understand their needs
• Recommendations are long-lasting and persistent with customer’s needs
• Customers have a channel to raise complaints
• Agents continuously spend time to learn about insurance and stay up-to-date for professional development

Insurance is complex because it is not taught in schools and we do not deal with it every day. Also, there are many different types of insurance and it is difficult to keep an overview of all those insurances. Even insurance professionals may have difficulties to keep up to date.

Insurance such as Car and Travel are relatively easy to buy, and many insurance companies offer it online. But when it comes to insurance that we do not buy very often such as life or medical that is more complex, it is important to ask for help from a professional person like an insurance agent or financial advisor.

Take your time, plan well and fully understand what your needs and wants are. A good insurance agent will take the necessary time to ask you the right questions and explain the insurance product thoroughly.

When you want to buy something that you do not know much about, it is always wiser and smarter to take the advice from someone who knows better. Insurance & Takaful agents or financial advisers are the people who are certified and trained to help you buy insurance.

To summarise, buying life insurance is a very important and big decision in your life, because:

• It is for long-term and will last for many years
• It is about your money and
• It is complex and difficult to understand, so get the advice from licensed insurance professionals

Malaysia has over 120,000 insurance agents and financial advisers. Finding the right insurance agent is especially difficult, because of the many specialisations that insurance have. If you are looking to buy a life insurance, you want to find an insurance agent who specialises in Life insurance. You can start of with looking at professional insurance agents and advisers in iBanding’s Insurance Agent Directory. 

In the next article, we describe how you can check if an agent is professional and allowed to sell insurance in Malaysia.

With over 120,000 registered agents in Malaysia, it may be a little tough to find the right insurance agent. Are you looking for a specific insurance expert? Or perhaps you are looking for someone who offers reliable service and has the right qualifications to give you advice? Are you struggling to locate an agent with these qualities near you?

Look no further. The iBanding Insurance directory is where you may just be able to find the right insurance agent in Perak. Through feedbacks that other customers have given to the agents, you will be able to see if their service standards are what you are looking for.

With our feedback principles, we treat all agents equally. We believe that good feedbacks cannot be bought. We apply fraud checking to avoid fake-ratings so you won’t have to worry if the agents are bad.

Which brings us to introduce to you the top 4 agents in Perak this week whom we believe you should meet.

Rating: 

Area: Gerik, Perak

Agency: Al Saffan Group

Based in Ipoh, Izyan is a full-time Takaful Financial advisor who is competent in providing advisory services according to her customer needs. With a friendly personality, many of her customers are able to relate and communicate with her well.

Izyan currently represents Prudential Assurance and Takaful, and amongst the product and services, her offer ranges from hospital and surgical to medical and critical illness to financial planning and retirement.

Before recommending something to my clients, evaluating my prospect’s current situation is crucial. And this evaluation can be from reviewing their current or existing insurance plan to understanding their current financial standing.

Sometimes clients may feel like they know what they want, but never really know what they truly need. So finding out their financial objective helps tremendously in identifying the right solution for them.

The one thing I strive to do is to meet up with my prospects because I feel that calling is not enough. They may have doubts and in most cases, many of them don’t know what to ask. I’ll always make a point to meet up with them. I want them to understand what I’m offering and how my offer can benefit their lives in general.

Rating: 

Area: Ipoh, Perak

Agency: U-Need Wealth Planner Sdn Bhd

Working with U-NEED Wealth Planner Sdn Bhd (AIA Public Takaful), Faris is an easy-going guy who is a well-trained professional in providing anyone with Takaful solutions.

Faris is currently representing insurance companies such as AIA and AIA Public Takaful. If you are looking to understand more about life and income protection plan, or even about savings, MLTT, investment and retirement Takaful plans, Faris is definitely someone you should consider meeting.

Depends on their needs. But I’m also looking at the demand I receive from people living in Ipoh. Many of them lean towards medical insurance and naturally, that would usually be the product I will offer and bring to them.

Generally, I get prospects who already know what they want from an insurance product. They would be people who would have studied a bit more on the product they want before coming to me. I consider them high-potential customers because of that. Their decision to buy is usually faster. Nonetheless, I will still have to conduct fact-finding and eventually educate them a little bit more just so they are very sure that that’s what they need.

Rating: 

Area: Ipoh, Perak

Agency: Azam Achievers Management

Based in Ipoh, Rina is an Islamic financial professional who specializes in Takaful and Islamic Estate Planning. Among her customers, she stands out as someone who is persistent in providing answers and is always willing to explain. If you are looking for someone who is open to discuss and chat about insurance (with no obligations), Rina could be someone you want to meet.  

In many occasions, I’ve met with people who already have some kind of protection plan. That is undoubtedly a good thing to know. It would also mean that their interest or knowledge about insurance is already one foot in the door.

Even more so, I find that sometimes the protection is not enough. And at the end of the day, the products that I recommend truly depends on their situation, their current or existing plan (whether they need a different protection or not), and just their current objective when searching for an insurance plan. Why do they think they need it?

Rapport. Getting to know my customers is very important. In the midst of conversations and having open communication with them— that is where I get to identify a product that can match them. This way I’ll be able to understand what they truly need. I’m also a firm believer in educating, being persistent and staying in touch with my customers from time to time.

Rating: 

Area: Ipoh, Perak

Agency: Al Murshid Consultancy

Working with AL Murshid Consultancy, Rahimi is a full-time Takaful financial advisor. This pleasant guy is known to be friendly. You can expect a clear explanation and straight to the point type of communication with Rahimi.

Rahimi is now offering medical card. And if you are looking for something specific such as personal life, hospital and surgical or even savings and investment, he is definitely an agent we recommend you meet.

Medical card. It is because many of my prospects and customers look for this product more than other types of insurance I sell.

I feel that everybody and not just prospects will at some point need to understand what insurance is all about. I have a mix of different types of customers. Some have a good understanding of the product they are looking for. Then I have another group who don’t fully know insurance in general. They may have heard about a certain insurance product but they lack information.

And when they meet up with me, they won’t necessarily want to buy immediately, but they may want to use the advice or information I gave as, a reference to further study a product. That’s actually a smart thing to do and I always encourage that.

This week we caught up with Insurance agents from Melaka. In this feature, they give us the inside story of how they would normally approach customers and what you can expect when dealing with them.

Here is what they have to say.

Rating: 

Area: Ayer Keroh, Melaka

Agency: VKA Wealth Planners Sdn Bhd

Pang is a licensed financial planner who specializes in a wide variety of services, from insurance to investment planning, From risk management to estate planning and from tax planning to business succession planning.  

She aims to represent your interest and will help you find a solution to your financial issues.

It usually depends on the customer needs. What is the purpose of their intentions to purchase? Is it for self-protection, is it to get protection for the family, or is it for only health purposes? No two customers are the same.

I think it’s important that I compile information about my customers. It can be in many different ways and the way I approach them about the information is equally as important. Because not everybody is open to sharing their personal information. They may be reluctant at times but it’s my job to make them comfortable in sharing those details with me and eventually help them.

Rating: 

Area: Masjid Tanah, Melaka

Agency: Akademi SWA

We know that at times speaking to an insurance agent can be a drag. But Muhammad proves that to be wrong. When we spoke to Muhammad, he was a pleasant person to chat with.

He is always willing to share his honest feedback and definitely willing to advise you constructively about insurance.  

Muhammad is a full-time medical advisor and a General Takaful Ejen representing Syarikat Takaful Malaysia Berhad, Takaful IKHLAS Berhad, and Etiqa Takaful Berhad.

Typically I would ask customers their purpose for taking up insurance. Is it for self, for family or is it for health purposes or are they looking for insurance hibah?

As much as the purpose of taking up insurance is important, it helps to know how much they can or are willing to commit because with that information I’m able to make the right proposal that suits them.

It’s crucial to know those facts because, in the future, liabilities may change and can be different over time. In a way, this is part of a relationship building.

I always believe that you must be willing and open to get to know your clients. Get to know their financial background and their current life state.

Rating: 

Area: Melaka

Agency: Takaful Ikhlas Afsheen Falah Agency

A cheerful and friendly person. It’s apparent in her photo too. Mazween offers Takaful plans consisting of medical card, child education, investment, protection, hibah including Badal Haji.

Currently, Mazween represents Takaful Ikhlas.

I prefer exploring my customer needs. Some may be looking for medical card in that particular time of their lives while others are looking for investment plan. Whatever that need may be, I’ll do my best to fit them.

Get to know the person first. Everybody has different needs. Some may tell me that they want an insurance with living benefits and cash value while others are specifically looking for something that can take care of their family’s future well-being. 

Rating: 

Area: Ayer Keroh, Melaka

Agency: Usrah Associates

Based in Ayer Keroh, Syawalludin is an insurance agent who strives to provide the best investment plans.

As a graduate from University Utara Malaysia (UUM), Syawalludin represents  Takaful Ikhlas offering a range of insurance policies such as medical, critical illness, protection, retirement, financial planning, savings, and investments.

I’d like to think that I can only offer my clients something they can truly afford. And that is why I find it so important to ask them about their most comfortable budget. If you ask me, it very much depends on their financial status.

Always ensure to understand them and get to know them. It’s part of the fact-finding exercise.

iBanding has made it again into the Malaysian newspapers. This time an article was published in “The Edge Malaysia”. Under the title “Bringing transparency to the agency force”, iBanding’s insurance agent directory was fully covered in one full page. The key benefits of Insurance Agent Directory were described in full detail. To our great amazement, the journalist Laili Ismail captured all the details very accurately. We could not have wished for more. Also mentioned were the Insurance Company Directory as well as  iBanding’s iBantu Mobile App that helps customers connect better with insurance agents.

The bottom part of the article highlights some of the preliminary results that we have gained through our annual Motor Insurance Survey.

To read the article, click on this link Bringing transparency to the agency force

PDF version of the article here: Bringing transparency to the agency force